Chief Product Engineer 101

Chief Product Engineer 101

Product information

With Sandrine Olivencia, author of Build to Sell

Masterclass

Your product shows promise but isn’t quite taking off? Are you stuck in endless roadmaps and prioritization debates? Despite your hard work, are sales underwhelming and customers not fully engaged or retained?

Step into the role of Chief Product Engineer for a fictional company where your mission is to revamp and elevate existing products—unique origami creations. Through hands-on workshops and creative challenges, you'll learn to pinpoint key customer preferences, tackle technical challenges, and unify your team to design products that captivate and surprise. Ready to refresh your product strategy with innovative Build to Sell techniques?

Registration closed!

fr
In person

Paris, France

en
In person

London, United Kingdom

Registration closed!

fr
In person

Paris, France

fr
In person

Paris, France

fr
In person

Paris, France

1,190£990$1,2901,190 per participant

  • Length: 2 days of study, games, and collective practice
  • Session dates :  January 22th and 23rd, 2025
  • Format: In person
  • Language: French
  • Location : Paris, near Porte d'Orléans, France
  • Number of participants: Minimum 10

This course is Qualiopi certified through the Relais Lean Centre ↗. It can be funded up to 100%. Check your training budget by contacting your OPCO. Find my OPCO ↗

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Upon order, we will send you an email with the payment instructions. Please contact us for group rates or other specific needs. By submitting this form, you agree to the privacy policy.

Contact us
  • Your future assets

    Make smart product bets that drive real impact
    Ignite innovation within your teams
    Unlock new revenue streams for your company
  • Tools you'll practice

    Obeya, customer radar, customer gemba, the YET of the concept paper, critical performances, teardown of competitor products, 80 + Alpha, prototyping and set-based design, slow build, macro plan, and kanban.
  • Is this masterclass for you?

    This two-day masterclass builds on the principles of Build to Sell and offers a practical and structured approach for entrepreneurs, product managers, and anyone looking to create memorable products and scalable organizations.

Explore the program

  • Learn from the field to uncover the right value-creation opportunities
    Build a customer model to steer product decisions and guide conversations
    Take on a difficult technical challenge to differentiate your product in the market
    Outline the product's key behaviors to guide effective design decisions.

  • Reveal competitor insights to spark innovation.
    Elevate your product's key performances to build client loyalty
    Broaden your product line to capture new market segments
    Experiment with multiple concepts to pinpoint the most impactful
    Conduct real-world trials to increase success rates
    Develop a comprehensive macro-plan for unified team direction

Chief Product Engineer 101

They took the courses

“I've been grateful to have a chance to study the “Lean Product Strategy” bootcamp with Sandrine Olivencia. I'd highly recommend this thoughtful yet deceptively simple approach to designing and evolving products.”

Photo of Andrew Davis
Andrew Davis
CPO @ AutoRABIT, San Diego

“This learning program allowed my teams to better make the direct link between design and impact on the business”

Photo of Noémie Parker
Noémie Parker
CEO @ Theodo HealthTech, Paris

“Do you really want to start thinking like the CEO of your product? Then book your spot for the next session!”

Photo of Alexandre Brun
Alexandre Brun
Product Manager @ TheTribe, Nantes

Trusted by innovative startups, scaleups, and enterprises

Theodo GroupAutorabitBPI France Digital FactoryCGIARStation FIgnition ProgramOcusColoniesLivvResiVeygoThales

Meet our experts

We’re a team of lean product experts who have been there, done that, and want to help you find your own journey. You can book a mentoring session on the trainers' pages.

  • Photo of Sandrine Olivencia

    Sandrine Olivencia

    Sandrine is a lean strategy expert and cofounder at Taktique. She's the main author of Build to Sell and co-author of The Lean Sensei. With a strong focus on sustainable business growth and a deep background in lean management, she empowers CEOs and teams worldwide.

  • Photo of Flavian Hautbois

    Flavian Hautbois

    Flavian is co-founder and CEO of Taktique and co-author of Build to Sell. He has extensive experience in technical and product leadership. He has led significant projects and teams in technology across various industries, focusing on lean principles and digital transformation.

  • Photo of Caroline Besnard

    Caroline Besnard

    Caroline is Taktique's experienced Chief Product Officer and co-author of Build to Sell, is passionate about digital innovation and lean UX. She has skillfully blended her expertise in product and UX design to create user-centered digital solutions for over a decade.

  • Photo of Claire Van de Voorde

    Claire Van de Voorde

    Claire Van de Voorde is a highly skilled CPO and Product Coach with expertise in product strategy, team leadership, and lean product. She previously served as the CPO at Supermood and has extensive experience in the tech and B2B SaaS industries.

Discover our training program

Product sprint
Bootcamp fr

Product sprint

1 week to set your product on track.

Spend 5 days with one of our coaches to redefine your product concept.

Five days in person with follow-up coaching

Anywhere, France

In person

19,000£17,000$20,00019,000 per team

Product sprint
Bootcamp en

Product sprint

1 week to set your product on track.

Spend 5 days with one of our coaches to redefine your product concept.

Five days online with follow-up coaching
Online

19,000£17,000$20,00019,000 per team

Radical quality bootcamp
Bootcamp fr

Radical quality bootcamp

1 week for a tech team

Learn to really measure quality in software development and delivery, going beyond DORA metrics.

Five days in person with follow-up coaching

Anywhere, France

Hybrid

19,000£17,000$20,00019,000 per team

Radical quality bootcamp
Bootcamp en

Radical quality bootcamp

1 week for a tech team

Learn to really measure quality in software development and delivery, going beyond DORA metrics.

Five days online with follow-up coaching
Online

19,000£17,000$20,00019,000 per team

Taktique audit
Audit fr

Taktique audit

Targeted audits to unlock your organization's strengths

In-depth, targeted audits to boost your organization’s strengths and identify impactful improvements.

In-person 2-day audit

Anywhere, France

In person

10,000£9,000$11,00010,000 per team

Taktique audit
Audit en

Taktique audit

Targeted audits to unlock your organization's strengths

In-depth, targeted audits to boost your organization’s strengths and identify impactful improvements.

Remote 2-day audit
Online

10,000£9,000$11,000$11,000 per team

Validate your product strategy
Bootcamp fr

Validate your product strategy

A Build to Sell path

Understand customer value to come up with a great concept, and confirm customers’ preferences regularly.

Online self-study & on-site group sessions

Anywhere, France

Hybrid

3,200£2,700$3,4003,200 per participant

Validate your product strategy
Bootcamp en

Validate your product strategy

A Build to Sell path

Understand customer value to come up with a great concept, and confirm customers’ preferences regularly.

Fully online study & group sessions
Online

2,900£2,400$3,100$3,100 per participant

Chief Product Engineer 101

Registration closed!

Masterclass fr

Chief Product Engineer 101

With Sandrine Olivencia, author of Build to Sell

A practical workshop and creative challenges to capture customer preferences and align your team.

Paris, France

In person

1,190£990$1,2901,190 per participant

Chief Product Engineer 101
Masterclass en

Chief Product Engineer 101

With Sandrine Olivencia, author of Build to Sell

A practical workshop and creative challenges to capture customer preferences and align your team.

London, United Kingdom

In person

1,190£990$1,2901,190 per participant

The performance-based product
Coach-led course fr

The performance-based product

With Sandrine Olivencia, author of Build to Sell

Learn to prioritize impactful features to build memorable products.

Online

690£590$790$790 per participant

Chief Product Engineer 101

Registration closed!

Masterclass fr

Chief Product Engineer 101

With Sandrine Olivencia, author of Build to Sell

A practical workshop and creative challenges to capture customer preferences and align your team.

Paris, France

In person

1,190£990$1,2901,190 per participant

Chief Product Engineer 101
Masterclass fr

Chief Product Engineer 101

With Sandrine Olivencia, author of Build to Sell

A practical workshop and creative challenges to capture customer preferences and align your team.

Paris, France

In person

1,190£990$1,2901,190 per participant

The performance-based product
Coach-led course en

The performance-based product

With Sandrine Olivencia, author of Build to Sell

Learn to prioritize impactful features to build memorable products.

Online

690£590$790$790 per participant

Chief Product Engineer 101
Masterclass fr

Chief Product Engineer 101

With Sandrine Olivencia, author of Build to Sell

A practical workshop and creative challenges to capture customer preferences and align your team.

Paris, France

In person

1,190£990$1,2901,190 per participant

Emotion-centric design
Coach-led course fr

Emotion-centric design

With Sandrine Olivencia, author of Build to Sell

Learn to design emotionally resonant products beyond mere functionality.

Online

690£590$790$790 per participant

The performance-based product
Coach-led course fr

The performance-based product

With Sandrine Olivencia, author of Build to Sell

Learn to prioritize impactful features to build memorable products.

Online

690£590$790$790 per participant

Value-driven discovery
Coach-led course fr

Value-driven discovery

With Sandrine Olivencia, author of Build to Sell

Discover the keys to creating products that resonate with customers and boost adoption.

Online

690£590$790$790 per participant

Emotion-centric design
Coach-led course en

Emotion-centric design

With Sandrine Olivencia, author of Build to Sell

Learn to design emotionally resonant products beyond mere functionality.

Online

690£590$790$790 per participant

Value-driven discovery
Coach-led course en

Value-driven discovery

With Sandrine Olivencia, author of Build to Sell

Discover the keys to creating products that resonate with customers and boost adoption.

Online

690£590$790$790 per participant

Design to cost
Coach-led course fr

Design to cost

With Sandrine Olivencia, author of Build to Sell

Master balancing growth and profitability with agile, cost-effective product design.

Online

690£590$790$790 per participant

The performance-based product
Coach-led course en

The performance-based product

With Sandrine Olivencia, author of Build to Sell

Learn to prioritize impactful features to build memorable products.

Online

690£590$790$790 per participant

Design to cost
Coach-led course en

Design to cost

With Sandrine Olivencia, author of Build to Sell

Master balancing growth and profitability with agile, cost-effective product design.

Online

690£590$790$790 per participant